Creative Advertising Ideas – 005Articles March 21, 2013
It is Creative Advertising Ideas once again! With the Cannes Lion award looming in the far end. Advertising agencies are doubling the effort to come up with something fresh and entertaining to the eyes.
Today’s Creative Advertising Ideas we will check out what happens to guys who used ladies shampoo, Hollywood cliches, farting and nibbling, bacon sandwiches, big ideas and a wonderful world without hate. Before we got down to this week’s Creative Advertising Ideas let’s take a look at this really neat video of Mike Dillon sharing the Secret to Creativity.
Using the conventional way of how women’s shampoo are done in commercials, Dove played a tongue and cheek approach to show that lovely and shiny locks aren’t all that great. Most specially for men who use a women’s shampoo. The hilarious spot was done by Ogilvy & Mather Brasil for Dove Men + Care shampoo.
For it’s 10th edition, Portuguese independent film festival IndieLisboa wants people to do away with the film cliches. Centering with the copy “Hollywood is running out of ideas” they create a series of print ads and TV spots that pokes fun at Hollywood’s tried and tested formulas. From the usual screaming damsel in distress to the cop duos, IndieLisboa stresses out that there is more to cinema than what comes out from Hollywood.
Ontario Ministry of Health
Toying with the idea of farting and nibbling in public, Ontario Ministry of Health and BBDO Canada made these really silly videos. The two videos offer a silly and hilarious documentary-esque approach while giving the audience a serious point to think about.
Who says getting a take out sandwich is bad for you? Rashers the only bacon sandwich shop created a series of really neat print ads. Rashers dares it’s customers to run, bike or ride in around the metro making a shape of a pig. With the help of any tracking app, participants will get a 30% off in their sandwiches.
Everyone one wants a piece of the Cannes Lion award. This is what drives every creative in the industry to come up with amazing ideas. Despite the drive they face a tall challenge where many have fallen. With the help of Saatchi & Saatchi Israel, advertising magazine CMYK shows their audience on how most big ideas are wrecked in 12 steps.
What if we are living in a world without homophobia, anti-Semitism and racism? This is what the Anti-Defamation League is campaigning for as their 100th anniversary. Using the world famous John Lennon song “Imagine”. The spot explores a universe where Martin Luther-King, Anne Frank, Daniel Pearl, Yitzhak Rabin and the likes are still alive and championing equality and peace.
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