Logo Design Tip – Keep it Simple

Articles October 31, 2007

When designing a logo it is important to make sure that the logo can function in multiple environments. This means that your logo design should still look good when its very small or very large. Sometimes we forget this because we get so caught up in the design process. Now I’m not saying complicated and detailed logos are forbidden, there is just a time and a place for certain types of designs.

Feel free to ask your clients what they plan on doing with the logo so you know ahead of time where the design is going to appear. Its good to get into the habit of stepping back for a moment and testing to see if the logo reproduces well when your shrink or enlarge it. Also be sure to test the logo in different colors and in black and white.

Remember its ok to break the rules, but its better to be able to follow the rules first before you start breaking them. Below is an example of a logo that reproduces well in multiple instances: NBC Logo

Logo Design Tip

Follow us on Facebook, Twitter, Google+, and Pinterest to keep yourself updated with the hottest art inspiration, graphic design tips, and resources. Lastly, our RSS feed is open for subscriptions!
Share This Post

Cadence is You The Designer's senior blogger, and the most jack-of-all-trades of the staff. She's always trying out something different every day, some of which fuels her posts here on the blog. Let her know if you want us to post more about your favorite topic - she might know more than a thing or two about it!

Powered by Shutterstock
  • http://www.novaksblog.com Marko Novak

    I just started my own company and did the logo. I have to stress out that it’s very important how the logo will look when shrinked.